ShelbyKY in the News

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Click here to read the article on The Lane Report.

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October 17, 2025 By Shannon Clinton Tourists flowed into Kentucky last year like bourbon into a barrel, generating $14.3 billion in economic impact and supporting 97,394 jobs. That’s the highest…

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The Lane Report featured ShelbyKY Tourism's inaugural grant program. Read more here.

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Southern culture and corn go hand-in-hand. Ground into skillet cornbread, eaten straight off the cob in summer, bundled into porch décor come October, or distilled into the state’s drink of choice…

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This article was originally published by Modern South in partnership with ShelbyKY Tourism. Whether your idea of an outdoor adventure in Shelby County, Kentucky, involves saddling up for a horseback…

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This article was originally published by Modern South. Shelby County, Kentucky, is where two of the state’s most iconic traditions—horses and bourbon—beautifully intertwine. This county’s rolling…

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Today, Kentucky Fried Chicken, or KFC for short, and its iconic cartoon mascot Colonel Harland Sanders, are recognized worldwide. The fast-food chain boasts over 24,000 locations in more than 145…

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The Lane Report featured Mason Warren's promotion to vice president. Click here to read the article.

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Shelbyville in Shelby County is nestled in the heart of Kentucky, just minutes from Louisville. The small town is a captivating blend of Southern charm and distinctive experiences. From engaging with…

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What to See, Do, and Love in Downtown Shelbyville, KY Story by Get Lost In The USA Click here to read the article on MSN.

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Writer Nicole Letts visited ShelbyKY and met with Polkadotted Pineapple owner Dori Lewis, who expanded on the process of making the picture-perfect Derby hat. Hat-making in the Bluegrass State…

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Sitting [east] of downtown Louisville, Shelbyville is watched over by a statue of Squire Boone, Daniel’s kid brother, who established the first European settlement in what would become Shelby County.

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By: Drew Amman SHELBYVILLE, Ky. (LEX 18) — The largest Icelandic horse operation in North America is in Shelbyville. Lettleiki is a riding school providing group and individual lessons for beginner…

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Well-known for horse racing and the Kentucky Derby, a road trip through Kentucky, from Shelbyville to Frankfort to Lexington, is the perfect way to immerse yourself in the state’s beautiful…

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On Monday, Governor Andy Beshear highlighted Black History Month by visiting the Kentucky Black Trailblazers augmented reality experience in Simpsonville, Kentucky. Watch the story from WHAS-11 below…

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As featured on MSN.com and Islands.com, ShelbyKY is the perfect Kentucky getaway. Ever dreamt of riding across Kentucky's rolling green hills, dipping between the shaded stretches of its forest…

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From the Sentinel-News: A national magazine has given ShelbyKY Tourism — the convention and visitors bureau for Shelbyville, Simpsonville, and Shelby County — special recognition. Meetings Today…

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From The Lane Report: Shelbyville, Ky. (October 2024) — ShelbyKY Tourism – the convention and visitors bureau for Shelbyville, Simpsonville, and Shelby County, Kentucky – receives national recognition…

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Shelby County is home to two well-known bourbon distilleries, Bulleit Distilling Company and Jeptha Creed Distillery, both of which drive a sizeable amount of visitors. Now, ShelbyKY Tourism is…

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How you can use a new augmented reality experience to learn about Kentucky's Black history Maggie Menderski, Louisville Courier Journal "With the help of augmented reality, five members of the Harlem…

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The Lane Report Shelby County celebrates record-breaking $91 million in economic impact from tourism in 2023 Visitors to ShelbyKY supported 500 full-time jobs June 4, 2024 Shelbyville, KY (June 4…

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Kentucky Business News June 4, 2024 Shelby County Tourism Sees Record-Breaking $91 Million in Economic Impact in 2023 As the state of Kentucky sees record-breaking numbers in tourism, many of…

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Brian Miller, known as The Bourbon Tutor, has all his favorite things to do, see, eat, and drink in ShelbyKY. Visit the Heart of Central Kentucky Bourbon Country Looking to spend a few days in…

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The historic, small town of Shelbyville takes center stage on KET - Kentucky Educational Television’s “Kentucky Edition" with Renee Shaw. Click here to watch the segment featuring interviews with…

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True crime, murder and ghosts: New spooky tour links wild history to haunted buildings by Maggie Menderski, Louisville Courier Journal Caitlin Zoeller has all the gory details about century-old…

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ShelbyKY Tourism, the destination marketing organization for Shelbyville, Simpsonville and Shelby County, Kentucky, says visitor spending has broken previous records for economic impact for the…

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Leigh and Tam, hosts of Live from Chevy Chase, attended the Shelbyville Horse Show. See them chat about their experience here.

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The weather is perfect in Shelby County, Kentucky. It’s a balmy 70 degrees and sunny, the sky dotted with fluffy clouds. According to the locals, this is unusual for spring in the South, but I’m…

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In Kentucky, Shelby County is located just 30 minutes southeast of Louisville and about an hour northwest of Lexington. It's home to the town of Shelbyville, known as the American Saddlebred Capital…

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Time doesn’t quite stand still in Shelby County. But between the small-town charm, the smooth sips of Kentucky bourbon, and the sleepy mornings spent relaxing on B&B front porches, it sure does seem…

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Lexington Living Magazine writer Katherine spent a weekend in ShelbyKY. Read all about her adventures here.

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StyleBlueprint spent a few days in ShelbyKY recently. Read all about their experience and recommendations here.

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LOUToday editors Katie and Sarah recently spent a few days in ShelbyKY. Read all about their experience and find their recommendations here.

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SHELBYVILLE, Ky. — The travel and tourism industry in Shelby County is quickly recovering from its pandemic lows. Economic impact reports released by the Kentucky Department of Tourism and the…

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Dinner and a Show in Shelbyville: Shelby County Community Theatre Make it a date night and enjoy dinner and a show in ShelbyKY! JCP Eats details his visit to The Red Lion at Science Hill Inn and the…

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The Bourbon Flight, the bourbon-focused arm of The Lane Report, reported on ShelbyKY Tourism's launch of the "Your Bourbon Destination" campaign. Read the article here.

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Kentucky Living discussed the return of the Shelbyville Horse Show. Click here to learn more!

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JCP Eats recently took a trip to Gallrein Farms in ShelbyKY. Read all about his experience at the greenhouse, produce market, and cafe here.

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The Lane Report details the upcoming Shelbyville Horse Show, making its much-anticipated return after a two-year hiatus. Click here to read the article.

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ShelbyKY's own Cerulean Farm Bed & Breakfast and its BYOH — bring your own horse — feature was included in Southern Living's collection of 20 Affordable Family Vacations You Haven't Thought of Before.

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"[C]oaches from dozens of NCAA Division I schools – including Duke, Kansas, Kentucky, Michigan and Purdue are expected to attend this weekend['s event]." Click here to read the article about the…

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The Kentucky Derby season brings about $400 million in economic impact to the region each year. While Louisville and Jefferson County see much of that impact, the surrounding counties get a spike in…

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ShelbyKY Tourism President & CEO Janette Marson spoke to WDRB's Conroy Delouche about the impact of the Kentucky Derby on hotel and short-term rental occupancy rates. Watch the video at this link.

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WDRB's Keith Kaiser traveled to ShelbyKY to learn all about the upcoming Dogwood Festival. Click here to access the article. Click here to learn more about Dogwood Festival.

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Click here to read the article from The Lane Report. Click here to learn more about Dogwood Festival.

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Wedding Rule has compiled a list of the 8 best wedding venues in ShelbyKY. Check it out here.

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Louisville Business First has named the Shelbyville Conference & Welcome Center as its Commercial Real Estate Tourism Project of the Year. Read more here.

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This new leader is an Indianapolis native and is the current president of the Kentucky State Tourism Association. Learn more here.

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Follow along here to learn why a visit to Wakefield-Scearce Galleries is a visual treat anytime, especially during the Yuletide season.